Chapter 2: Costco's Mission

Costco Wholesale's mission is bringing its members low prices on quality items, but the warehouse giant is also dedicated to education. In fact, Costco has helped over 1000 students attain their dream of educations by providing them with scholarships. One in particular is a man by the name of Ramon Penaranda. Ramon grew up in Cucuta, Colombia, in a very poor and violent community. His mother always emphasized the importance of education, and once they moved to the United States he was accepted into Seattle University. Once accepted, he was awarded a scholarship provided by Costco, which made his education possible.